E-Commerce, SEO & AI Search Portfolio — Documented Results

Abstract dark blue network diagram with glowing nodes and lines, labeled SEO, CTR, AI, ROI and SERP, representing a digital marketing workflow on a tech backdrop.

Some documented results from hands-on e-commerce growth, technical SEO, GEO/AEO, and AI automation work — each entry links to the full methodology where available. Every metric on this page is verified from GA4, Google Search Console, Waikay, or direct platform data.

AI Search Citations & GEO/AEO Results

7 Citations in a Single Google AI Overview Response

Senior Digital Marketing Specialist, Trimyxs LLC — 2025–2026

Engineered Google AI Overview citations that structured the AI’s entire response — not just a source mention. A single AI Overview for a commercial query cited the brand 7 times, with the brand named as the category authority. Achieved through answer-first content architecture, four-type schema stacks, Wikipedia entity mapping, and parent-subsidiary organization schema. Alongside this, achieved 100% brand visibility in ChatGPT and #1 AI Share of Voice (~23%) in a competitive e-commerce category against national brands.

A screenshot of a Google AI Overview response about lawn care maintenance, highlighting seven distinct citations for the brand Trimyxs. The text outlines a workflow to

Bee Pontoon — LLM Citations from Zero (ChatGPT + Perplexity)

Senior Digital Marketing Specialist, Trimyxs LLC — February 2026

Within four months of launching beepontoons.com, the brand earned three separate in-text citations in a single Google AI Overview response, a named ChatGPT product recommendation — described as “one of the more thoughtfully designed products” — and image and link citations in Perplexity. By month four the pattern had extended across the site’s content cluster, with four of five supporting pages appearing in AI-driven Google surfaces, including a page written for the opposite search intent. Built on a new Shopify storefront with no existing search history, using structured content, entity clarity and schema methodology, with the brand entity anchored to an established parent company.

Read the full case study →

A screenshot of a ChatGPT response answering the query,
A screenshot of the

Bee Pontoon — 3 Google AI Overview Citations Within 4 Months of Launch

Senior Digital Marketing Specialist, Trimyxs LLC — February 2026

Within four months of launching beepontoons.com, the brand earned three in-text citations within a single Google AI Overview for a commercial query. Achieved through answer-first content architecture, HowTo/Article/Organization/WebPage schema with Wikipedia entity mapping, and parent-subsidiary Organization schema connecting the new domain to an established parent brand. No prior domain authority — citations earned entirely through GEO/AEO methodology and entity architecture.

Read the full case study →

A screenshot of a Google AI Overview search results response focused on preventing bees from drowning. The text includes sections titled

E-Commerce Growth & Technical SEO

New Shopify Launch — 47% of Revenue from 23% of Traffic in 90 Days

Senior Digital Marketing Specialist, Trimyxs LLC — February 2026

Designed and engineered a Shopify storefront end-to-end for Bee Pontoons — custom Liquid, schema, Google Merchant Center feed, mobile-first CRO, and AEO content. Results in 90 days: 47% of total revenue generated from 23% of traffic sessions. Within four months: ranked in Google’s Popular Products grid alongside Walmart, earned a Google AI Overview citation, and the brand became the AI’s designated category term for its primary query. Technical SEO score: 96/100.

Read the full case study →

A screenshot of Google's

WooCommerce Category Automation — River Rat Marine LLC

Freelance Technical Consultant — 2026

A 3,862-product marine parts catalog was entirely uncategorized — root cause traced across three systems: the supplier feed (SeaWide B2B) carried no category data, and the middleware platform (Inventory Source) had no mapping for the one structured field available. Diagnosed the full data pipeline, then engineered a two-layer automation using brand taxonomy and title-keyword rules to reconstruct accurate categorization from scratch — with iterative verification to eliminate false positives from cross-industry brand overlap and substring conflicts.

  • Uncategorized products reduced from 3,836 → 129 (97% coverage)
  • 23 product categories populated
  • Self-maintaining rule system categorizes new inventory automatically — zero ongoing manual work

Site Performance & Technical Fixes

WordPress Lighthouse Score: 40 → 90 in One Day (+125%)

svetlanasosnova.com — 2026

Resolved critical Lighthouse performance issues on a live WordPress.com managed site, improving the performance score from 40 to 90 in a single day. Fixes included: Claude Code theme audit, WebP hero image conversion via Squoosh, render-blocking resource deferral, lazy loading implementation, plugin reduction (57 → essentials only), Autoptimize configuration, and cookie banner replacement to eliminate LCP-blocking modal.

  • Performance: 90
  • SEO: 100
  • Best Practices: 96
  • TBT: 20ms
  • LCP: reduced from 22s → 3.0s
A side-by-side style vertical comparison of two Google Lighthouse Performance audit scores. The top section shows a low performance score of 40 in a red circular gauge against a light background, captioned

AI Automation & Marketing Workflows

Production AI Marketing Automations — Make.com, Claude, DataForSEO & GSC API

Senior Digital Marketing Specialist, Trimyxs LLC — 2025–2026

Architected production-grade AI marketing automation pipelines integrating Make.com, Claude, DataForSEO, and the Google Search Console API — scaling content and SEO operations without proportional headcount. Deployed scenarios include: SEO Dashboard Alert, SEO Content Gap Analysis, SEO Optimizer & Writer, and SEO Decaying Content Update. These pipelines directly produced the AI Overview citations and #1 AI Share of Voice results documented in the GEO portfolio pieces above.

See the GEO implementation framework →

Hookhub — Proprietary SEO Dashboard & Multi-Agent AI Framework (Internal Tool)

Architected and integrated — Platform: Hookhub · Dashboard: Vantage — 2026

Architected and integrated a unified marketing intelligence platform designed to consolidate search, competitive, and generative performance data into a single operational interface. Built as a custom full-stack web application using Next.js, Prisma, and PostgreSQL, Hookhub is architected to integrate Waikay, DataForSEO, Tavily, Screaming Frog, and Google Search Console into Vantage — the proprietary GEO/SEO intelligence dashboard used for daily AI Share of Voice tracking, competitive analysis, and entity gap identification.

Eight dedicated navigation and tracking modules:

  • Search Telemetry (SEO & Overview) — organic click-through data and programmatic keyword position monitoring
  • AI Search Visibility (GEO & AI Overviews) — brand discovery, visibility metrics, and citation frequency across AI search summaries
  • Competitive Intelligence (Competitive Content & Competitor Benchmarking) — competitor topic cluster mapping and dynamic domain-authority matrices
  • Technical Health & Control (Site Health & Settings) — structural site performance compliance and client configuration
  • Tech stack: Next.js, Prisma, PostgreSQL, Tailwind CSS
  • Active integrations: DataForSEO, Tavily, Google Search Console API
  • Architected, currently inactive pending API tier upgrade: Waikay, Screaming Frog
A screenshot of the top navigation menu for a digital marketing and SEO dashboard branded with the name

Content Strategy & Topical Authority

Authority Blog — Ranked #4 on FeedSpot’s Top 20 Mower RSS Feeds

Senior Digital Marketing Specialist, Trimyxs LLC — 2023–2026

Grew a niche industry blog from zero to a #4 ranking on FeedSpot’s Top 20 Mower RSS Feeds (verified July 2026), establishing topical authority in the lawn care category. Methodology: topical authority mapping, semantic entity coverage, AEO-formatted answer content, and search-intent editorial planning. The same content engineering framework later produced AI Overview citations across multiple commercial queries.

Screenshot of a FeedSpot web page listing the Top 20 Mower RSS Feeds, featuring blogs like Lawn Mower Recycle & Disposal Service, Used Mowers Online, Grasshopper Mowers, and Trimyxs, updated July 2, 2026.

View the FeedSpot ranking →

See the content methodology →

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